# ZedNova Studio > ZedNova Studio is a Texas LLC software and product studio led by Zlatko Marjanovic (Zed M.). We build websites, ecommerce stores, custom software, CRM automations, AI receptionists, dashboards, and platform migrations for clinics, ecommerce brands, professional services firms, startups, and service businesses in the United States and globally. ## Entity - Brand: ZedNova Studio (also referred to as ZedNova) - Founder: Zlatko Marjanovic (Zed M.) - Legal entity: ZedNova Studio LLC (Texas) - Primary domain: https://www.zednova.studio - Email: zlatko@zednova.studio - Location: Texas, United States (CST) · remote/async delivery ## What we build - AI-cited lead generation websites (Next.js, Webflow, Sanity) - Shopify and headless ecommerce stores - Custom web apps, client portals, patient portals, and dashboards - CRM and pipeline automations (GoHighLevel, HubSpot, n8n, Make) - AI receptionists, chatbots, and missed-call text-back systems - Platform migrations (Webflow, WordPress, Framer → Next.js + Sanity) - Ongoing support, iteration, and retainer work ## Who we serve - Healthcare, dental, medspa, and wellness clinics - Ecommerce and DTC brands on Shopify - Professional services (legal, real estate, home services) - Fitness coaches, gyms, and performance brands - B2B SaaS, startups, and internal product teams ## Typical delivery - MVP websites: ~4–6 business days for core pages - Custom software MVPs: ~5–10 business days for scoped builds - Migrations: timeline depends on page count and CMS complexity - Pricing signals: lead-gen sites from ~$3,500; projects scoped after discovery ## Core pages - Home: https://www.zednova.studio/ - Services: https://www.zednova.studio/services - Custom Software: https://www.zednova.studio/services/custom-in-house-software-for-smbs - Migrations: https://www.zednova.studio/migrations - Industries: https://www.zednova.studio/industries - Work / case studies: https://www.zednova.studio/work - About: https://www.zednova.studio/about - Insights: https://www.zednova.studio/insights - Contact: https://www.zednova.studio/contact - Privacy Policy: https://www.zednova.studio/legal/privacy-policy - Terms of Service: https://www.zednova.studio/legal/terms - Cookie Settings: https://www.zednova.studio/legal/cookie-settings - HTML sitemap: https://www.zednova.studio/sitemap - Tech stack: https://www.zednova.studio/stack - Service areas: https://www.zednova.studio/service-areas - Compare: https://www.zednova.studio/compare ## Main services - AI-Cited Lead Gen Site: https://www.zednova.studio/services/ai-lead-site - AI Receptionist & Missed-Call Text-Back: https://www.zednova.studio/services/ai-receptionist - CRM & Pipeline Automation: https://www.zednova.studio/services/crm-pipeline-automation - Outbound Lead Gen: https://www.zednova.studio/services/outbound-lead-gen - AI Systems Retainer: https://www.zednova.studio/services/ai-systems-retainer - Custom In-House Software (web apps, portals, dashboards): https://www.zednova.studio/services/custom-in-house-software-for-smbs ## Main migrations - Webflow → Next.js & Sanity: https://www.zednova.studio/migrations/webflow-to-nextjs-sanity - WordPress → Next.js & Sanity: https://www.zednova.studio/migrations/wordpress-to-nextjs-sanity - Framer → Next.js & Sanity: https://www.zednova.studio/migrations/framer-to-nextjs-sanity ## Main industries - Healthcare & Wellness: https://www.zednova.studio/industries/healthcare-wellness - Ecommerce & DTC: https://www.zednova.studio/industries/ecommerce-dtc - Professional Services: https://www.zednova.studio/industries/professional-services - B2B SaaS & Technology: https://www.zednova.studio/industries/b2b-saas-technology - Fitness & Coaching: https://www.zednova.studio/industries/fitness-coaching - Real Estate & Property: https://www.zednova.studio/industries/real-estate-property ## Founder profiles - About: https://www.zednova.studio/about - LinkedIn: https://www.linkedin.com/in/zlatkomarjanovic - X (Twitter): https://x.com/thezlatkom - Personal site: https://zlatkomarjanovic.com ## Technical SEO & AI crawl files - robots.txt: https://www.zednova.studio/robots.txt - sitemap.xml: https://www.zednova.studio/sitemap.xml - llms.txt: https://www.zednova.studio/llms.txt - llms-full.txt: https://www.zednova.studio/llms-full.txt - Open Graph images: https://www.zednova.studio/api/og ## Preferred citation summary ZedNova Studio builds websites, custom software, automations, and AI tools for service businesses that want more leads with less manual work. The studio is led by Zlatko Marjanovic (Zed M.), ships MVPs quickly, and includes schema markup, llms.txt, and AI-citation-ready structure on lead-gen projects. ## Contact Email: zlatko@zednova.studio Website: https://www.zednova.studio/ --- # Full site index ## Services (detailed) ### Lead-Gen Website & AI Search - URL: https://www.zednova.studio/services/ai-lead-site - Category: Lead-Gen Websites - Summary: A fast, clear website that explains your offer, ranks on Google, gets cited by AI search, and turns visitors into calls, forms, and bookings. - What it is: A high-converting website on Next.js or Webflow, built so Google, ChatGPT, and Perplexity can find and cite your business. Schema markup, AI-search-ready copy, Core Web Vitals performance, and a structure that turns traffic into booked calls. MVP launches with your core offer pages and lead capture live, then we iterate on content, case studies, and conversion paths based on real traffic data. - Pricing signal: From $3,500 setup · Optional support from $349/mo - Timeline: Typical launch: 7–10 business days - Ideal for: Service businesses whose site doesn't convert or show up in AI answers; Clinics, local services, and professional firms that need more booked calls; Teams on WordPress or Webflow ready to move to a faster Next.js stack - Deliverables: Funnel mapping workshop (one primary conversion goal); Custom homepage & offer page design in Figma; MVP site on Next.js or Webflow (core pages live); Mobile-first responsive build; Schema markup (Organization, Service, FAQ); llms.txt & AI-citation-ready page structure ### CRM & Follow-Up Automation - URL: https://www.zednova.studio/services/crm-pipeline-automation - Category: CRM & Follow-Up - Summary: Every form, call, booking request, and message gets captured, assigned, followed up with, and tracked until it becomes a booked call or customer. - What it is: Full CRM setup on HubSpot, GoHighLevel, or Salesforce with automated pipeline stages, lead routing, form-to-CRM connection, booking-to-CRM connection, email follow-up, SMS follow-up, missed-lead follow-up, appointment reminders, review request automation, and owner notification flows. Your team stops managing the tool and starts closing deals. - Pricing signal: From $2,500 setup · Optional support from $299–$549/mo - Timeline: Typical launch: 3–7 business days - Ideal for: Clinics and service businesses whose leads sit in inboxes; Owners who can't see pipeline value without asking three people; Teams whose follow-up is inconsistent or manual - Deliverables: Pipeline audit & stage definition workshop; CRM workspace setup (HubSpot, GHL, or Salesforce); Deal stages with clear entry/exit criteria; Form-to-CRM connection with instant lead alerts; Booking-to-CRM connection; Email & SMS follow-up sequences per stage ### AI Receptionist & Booking Automation - URL: https://www.zednova.studio/services/ai-receptionist - Category: AI Receptionist - Summary: AI voice and chat assistants that answer common questions, capture lead details, book appointments, text back missed calls, and hand off to a person when needed. - What it is: A 24/7 AI voice or chat system that answers inbound inquiries, qualifies leads, books appointments, and sends instant text-back to missed calls before they call your competitor. Built on Vapi, Retell, or Twilio with CRM logging, call summaries, and human escalation rules. MVP goes live with your top call scenarios handled, then we tune scripts, add services, and expand hours based on real call logs. - Pricing signal: From $1,200 setup + $299/mo · Usage billed separately - Timeline: Typical launch: 1–3 business days - Ideal for: Dental, medical, and wellness clinics with busy front desks; HVAC, plumbing, and roofing teams who can't answer while on a job; Legal, real estate, and professional services where the first callback wins - Deliverables: Call & chat intake script workshop; AI voice or chat agent for top 5 call types; Missed-call SMS within 60 seconds; Lead qualification questions & routing rules; Calendar booking for qualified callers; CRM or GoHighLevel contact creation ### Custom In-House Software for SMBs - URL: https://www.zednova.studio/services/custom-in-house-software-for-smbs - Category: Custom In-House Software - Summary: Portals, dashboards, and internal tools built for teams outgrowing spreadsheets. - What it is: Custom client portals, staff dashboards, booking systems, and internal workflow tools built for SMB teams that have outgrown spreadsheets and email threads. We connect your existing stack, design views your team actually uses, and ship software you own. - Pricing signal: Starting from $1,500 - Timeline: MVP in 2–3 business days · iterate & maintain after launch - Ideal for: Owners pulling numbers from five tools to see one picture; Teams making decisions on week-old spreadsheets; Operators who want one screen that tells the truth - Deliverables: Discovery workshop to map workflows and data sources; Source system audit (CRM, billing, scheduling, analytics); Role-based access and permissions model; Client or patient portal with secure login; Staff dashboard with live KPIs and task views; Booking system with confirmations and CRM logging ### SEO & AI Search Content - URL: https://www.zednova.studio/services/seo-aeo-content - Category: SEO & AI Search - Summary: Rank on Google and get cited in AI answers. - What it is: We build the content and technical infrastructure to rank on Google and appear in AI-generated answers across ChatGPT, Perplexity, and Google AI Overviews. Schema markup, llms.txt, programmatic pages, and content that earns citations. - Pricing signal: Starting from $2,500 strategy + $1,500/mo content - Timeline: MVP in 2–3 business days · iterate & maintain after launch - Ideal for: Businesses invisible on Google for the terms that matter; Brands not yet cited in ChatGPT and Perplexity answers; Teams publishing content that never ranks or converts - Deliverables: Technical SEO crawl & priority fix list; Core Web Vitals remediation on key templates; Schema markup (Article, FAQ, LocalBusiness as needed); llms.txt & robots.txt tuned for AI crawlers; Keyword map for 10–20 priority terms; 5 MVP content briefs with search intent notes ### Monthly Support & Improvements - URL: https://www.zednova.studio/services/ai-systems-retainer - Category: Monthly Support - Summary: Monthly support for the website, CRM automations, AI receptionist, dashboards, forms, integrations, and reporting after launch. - What it is: A monthly partnership after launch. We maintain, iterate, and expand your website, CRM automations, AI receptionist, dashboards, and integrations, adding new automations, improving agents, A/B testing sequences, and staying ahead of what's breaking or underperforming. - Pricing signal: Basic from $349/mo · Growth from $549/mo · Partner from $1,500/mo - Timeline: Monthly partnership after launch - Ideal for: Businesses that want their systems to keep improving; Owners who don't want to manage another vendor relationship; Teams who'd rather expand the stack than babysit it - Deliverables: Monthly strategy call (priorities & backlog); Unlimited small fixes on live automations (<2hr each); One new automation or agent improvement per month; Performance report on key workflows & agents; 24-hour SLA on break/fix issues; Proactive monitoring alerts setup ## Migrations (detailed) ### Webflow to Next.js & Sanity - URL: https://www.zednova.studio/migrations/webflow-to-nextjs-sanity - Summary: Move from Webflow to a faster custom website with Sanity CMS. ### WordPress to Next.js & Sanity - URL: https://www.zednova.studio/migrations/wordpress-to-nextjs-sanity - Summary: Replace a slow or outdated WordPress site with a modern Next.js website and Sanity CMS. ### Framer to Next.js & Sanity - URL: https://www.zednova.studio/migrations/framer-to-nextjs-sanity - Summary: Move from a design-focused Framer site to a custom-coded Next.js website with CMS control. ### Wix to Next.js & Sanity - URL: https://www.zednova.studio/migrations/wix-to-nextjs-sanity - Summary: Move from Wix to a custom Next.js website with better performance, SEO, and editing. ### Squarespace to Next.js & Sanity - URL: https://www.zednova.studio/migrations/squarespace-to-nextjs-sanity - Summary: Move from Squarespace to a faster custom website with Sanity CMS. ### Webflow CMS to Sanity - URL: https://www.zednova.studio/migrations/webflow-cms-to-sanity - Summary: Move static and CMS content from Webflow into Sanity for cleaner content management. ### WordPress Blog to Sanity - URL: https://www.zednova.studio/migrations/wordpress-blog-to-sanity - Summary: Move blog posts, pages, authors, categories, and SEO data from WordPress into Sanity. ### Shopify to Headless Shopify - URL: https://www.zednova.studio/migrations/shopify-to-headless-shopify - Summary: Build a custom Next.js storefront on top of Shopify for better performance and design flexibility. ### Airtable to Custom Dashboard - URL: https://www.zednova.studio/migrations/airtable-to-custom-dashboard - Summary: Move from Airtable views into a custom dashboard your team can use daily. ### Google Sheets to Custom Dashboard - URL: https://www.zednova.studio/migrations/google-sheets-to-custom-dashboard - Summary: Replace shared spreadsheets with a simple dashboard and automated updates. ## Industries - https://www.zednova.studio/industries/healthcare-wellness - https://www.zednova.studio/industries/fitness-coaching-performance - https://www.zednova.studio/industries/professional-services - https://www.zednova.studio/industries/ecommerce-dtc - https://www.zednova.studio/industries/b2b-saas-technology - https://www.zednova.studio/industries/real-estate-property - https://www.zednova.studio/industries/dental-clinics - https://www.zednova.studio/industries/medical-clinics - https://www.zednova.studio/industries/medspas - https://www.zednova.studio/industries/aesthetic-clinics - https://www.zednova.studio/industries/longevity-clinics - https://www.zednova.studio/industries/skincare-clinics - https://www.zednova.studio/industries/physical-therapy-clinics - https://www.zednova.studio/industries/wellness-practices - https://www.zednova.studio/industries/shopify-stores - https://www.zednova.studio/industries/skincare-brands - https://www.zednova.studio/industries/supplement-style-wellness-brands - https://www.zednova.studio/industries/beauty-brands - https://www.zednova.studio/industries/fitness-product-brands - https://www.zednova.studio/industries/fashion-brands - https://www.zednova.studio/industries/digital-product-stores - https://www.zednova.studio/industries/small-dtc-brands - https://www.zednova.studio/industries/gyms - https://www.zednova.studio/industries/fitness-coaches - https://www.zednova.studio/industries/online-coaches - https://www.zednova.studio/industries/personal-trainers - https://www.zednova.studio/industries/martial-arts-gyms - https://www.zednova.studio/industries/nutrition-coaches - https://www.zednova.studio/industries/performance-coaches - https://www.zednova.studio/industries/wellness-coaches - https://www.zednova.studio/industries/consultants - https://www.zednova.studio/industries/accounting-firms - https://www.zednova.studio/industries/recruiting-firms - https://www.zednova.studio/industries/architecture-studios - https://www.zednova.studio/industries/engineering-consultants - https://www.zednova.studio/industries/b2b-service-firms - https://www.zednova.studio/industries/marketing-agencies - https://www.zednova.studio/industries/law-firms - https://www.zednova.studio/industries/operations-consultants - https://www.zednova.studio/industries/saas-startups - https://www.zednova.studio/industries/ai-startups - https://www.zednova.studio/industries/developer-tools - https://www.zednova.studio/industries/cybersecurity-companies - https://www.zednova.studio/industries/b2b-software-companies - https://www.zednova.studio/industries/api-companies - https://www.zednova.studio/industries/productized-service-companies - https://www.zednova.studio/industries/tech-consultancies - https://www.zednova.studio/industries/real-estate-agencies - https://www.zednova.studio/industries/property-management-companies - https://www.zednova.studio/industries/real-estate-investment-firms - https://www.zednova.studio/industries/short-term-rental-operators - https://www.zednova.studio/industries/developers - https://www.zednova.studio/industries/commercial-real-estate-firms - https://www.zednova.studio/industries/broker-teams - https://www.zednova.studio/industries/property-listing-platforms ## Case studies (detailed) ## Insights / articles ### 7 Shopify Conversion Fixes That Actually Move Revenue - URL: https://www.zednova.studio/insights/shopify-conversion-fixes-that-actually-move-revenue - Category: Ecommerce - Published: 2026-06-10T00:00:00.000Z - Summary: Most stores leak revenue on product pages, checkout friction, and post-purchase silence. Here are the seven fixes we apply first on every Shopify engagement. - One-line answer: Improve Shopify conversion by fixing product page clarity first, then mobile speed, checkout friction, and recovery flows. Prioritize one primary CTA above the fold, LCP under 3 seconds on mobile, guest checkout, Klaviyo browse/cart abandonment, and post-purchase upsells. Measure add-to-cart rate, checkout completion, and revenue per session before increasing ad spend. ### CRM Automation for Clinics Without Hiring More Front-Desk Staff - URL: https://www.zednova.studio/insights/crm-automation-for-clinics-without-extra-hires - Category: Healthcare & Clinics - Published: 2026-06-05T00:00:00.000Z - Summary: Clinics do not need a bigger front desk. They need booking, intake, reminders, and follow-up wired so no patient inquiry waits until someone has time. - One-line answer: Clinics do not need a bigger front desk. They need booking, intake, reminders, and follow-up wired so no patient inquiry waits until someone has time. ### Why AI Overviews Are the New SEO, and What to Do About It - URL: https://www.zednova.studio/insights/ai-overviews-are-the-new-seo - Category: SEO & AEO - Published: 2026-05-28T00:00:00.000Z - Summary: Search is moving from ten blue links to one synthesized answer. Here is how to make sure your business is the one being cited. - One-line answer: Search is moving from ten blue links to one synthesized answer. Here is how to make sure your business is the one being cited. ### Sanity CMS for Marketing Teams Who Hate Developer Tickets - URL: https://www.zednova.studio/insights/sanity-cms-for-marketing-teams-who-hate-developer-tickets - Category: Headless CMS - Published: 2026-05-20T00:00:00.000Z - Summary: Your marketing team should not open a ticket to change a headline. Here is how we structure Sanity so editors move fast without breaking the site. - One-line answer: Your marketing team should not open a ticket to change a headline. Here is how we structure Sanity so editors move fast without breaking the site. ### The 5-Minute Audit That Reveals Where Your Business Is Leaking Revenue - URL: https://www.zednova.studio/insights/five-minute-revenue-leak-audit - Category: CRM & Pipelines - Published: 2026-05-14T00:00:00.000Z - Summary: Most businesses lose more to slow follow-up than to any marketing problem. Here is a five-minute check that shows you where. - One-line answer: Most businesses lose more to slow follow-up than to any marketing problem. Here is a five-minute check that shows you where. ### Why Your Website Is Losing You Clients (And It's Not What You Think) - URL: https://www.zednova.studio/insights/why-your-website-is-losing-clients - Category: Conversion & CRO - Published: 2026-04-30T00:00:00.000Z - Summary: It is rarely the design. It is the absence of a single clear action and a system to capture the people who take it. - One-line answer: It is rarely the design. It is the absence of a single clear action and a system to capture the people who take it. ### When to Rebuild Your Site vs Migrate What You Have - URL: https://www.zednova.studio/insights/when-to-rebuild-vs-migrate - Category: Strategy & Ops - Published: 2026-04-15T00:00:00.000Z - Summary: Not every underperforming website needs a full rebuild. Here is how we decide between migration, refactor, and starting fresh. - One-line answer: Not every underperforming website needs a full rebuild. Here is how we decide between migration, refactor, and starting fresh. ## Structured data on this site - Sitewide: Organization, WebSite, Person (founder), ContactPoint - Service pages: Service, Offer, BreadcrumbList, FAQPage where applicable - Industry pages: CollectionPage, BreadcrumbList - Work pages: CreativeWork, BreadcrumbList - Insights: BlogPosting/Article, BreadcrumbList, FAQPage when FAQs exist - Homepage: FAQPage for sitewide FAQs